Designer

Hello, I’m Sharon

Senior Brand Designer | Brand Champion | Template Specialist

Sharon Mendelaoui

Brand champion creating, preserving and optimizing visual identities to enhance brand consistency & impact.

8+ Years of Brand Design and Management

With over 8 years of dedicated experience in upholding brand consistency, my commitment lies in empowering companies to forge influential and unified brand communications. I specialize in equipping businesses with comprehensive style guides and crafting templates to enhance their ability to elevate various documents.

20+ Years of Corporate Graphic Design

As a seasoned graphic designer with over two decades of expertise, I bring a wealth of experience within the corporate and financial sectors. Throughout my career, I have honed my skills to deliver visually compelling and strategically aligned design solutions tailored to the unique demands of these industries. My deep understanding of industry trends and business objectives allows me to contribute valuable insights to the design process, ensuring that each project not only meets brand standards but also aligns with the broader corporate and financial goals.

Brand and Template Design

Deep understanding of branding and marketing principles. Able to develop and articulate brand strategy, manage digital assets, design templates, and analyze consumer insights.

Corporate Specialization

Excellent project management skills to ensure that projects are delivered on time, on budget, and to the required quality standards.

Digital Asset Management

Proven ability to work collaboratively with cross-functional teams to ensure the consistency and integrity of a company’s brand identity. 

Interactive Reports and Presentations

Creating an interactive brochure requires a range of skills, including design, multimedia, and animation techniques. 

Featured Portfolio Projects 

Hotel Interactive Investment Report

Interactive Report (InDesign)

Elevate the hotel investment report into a widescreen interactive report. Create an on-brand report representing the Canadian hotel market to display market trends and analytics with engaging images. layouts and animation. | View the Live Report

Interactive Demo Portal (InDesign)

Challenge was to build an interactive InDesign document where the team could showcase their services. Asked to represent the services offered with different city blocks and animations which would trigger as they walked people through their presentation. | View the Portal

Proven history of expertise.

Experience

Senior Brand Designer  @  Colliers  /  2020 to Present

Managing and implementing Colliers’ Canadian brand strategy through the creation of templates, branded assets and marketing materials including brochures, reports, presentations, and digital posts.

Freelance Graphic Designer  @  Desktop & Design  /  2014 to 2021

Provided graphic design services and template creation to a client roster of charitable organizations, major financial, healthcare, environmental consulting, and real estate companies.

Senior Graphic Designer  @  Maple Leaf Foods  /  2010 – 2014

Maintained a cohesive visual identity for multiple brands while producing designs for marketing collateral. Responsible for executing multiple project timelines within budget. Supervised department projects while ensuring a balanced workload amongst eight designers. Team lead on Esko’s WebCenter software for graphic workflows and digital asset management.

Manager Creative Services  @  Research Capital  /  2006 – 2010

Maintained a cohesive visual identity for multiple brands while producing designs for marketing collateral. Responsible for executing multiple project timelines within budget. Supervised department projects while ensuring a balanced workload amongst eight designers. Team lead on Esko’s WebCenter software for graphic workflows and digital asset management.

Education

Colliers LearningManager Training
LinkedIn LearningVarious Courses
Lynda.comVarious Courses
George Brown CollegeStudio Management
Various Graphic Design
BerlitzFrench Level 4
Ryerson UniversityBAA
Trent UniversityBsc